![]() ![]() So while publishers may not love ad blockers, users very clearly do. Their computers were infected with a virus (not distinguished from malware and spyware).There are two key reasons that users say they start using ad-blocking technology: It follows that industries with more tech-savvy users will experience higher incidences of ad-blocking technology. Who is blocking ads? (Image source: MGR Consulting Group) Then, the further you move up the age spectrum, the lower the usage becomes. Kids between the ages of 13 and 17 trail behind at 29%. It’s estimated that as much as 41% of consumers between 18 and 29 years old use ad-blocking technology. Let’s backtrack a bit and talk about how ad blockers work and the state of them before Chrome’s new addition. 6 Alternative Ways to Monetize Your Site.How to Disable Chrome Ad Blocker on a Site.Then, we’ll cover actionable alternatives for monetizing your site. ![]() Today, we’ll dive into the relationship between ad blocking, advertisers, Google, and your website. Ad blocking and advertising are a nuanced coexistence, and there’s no cut-and-dry answer. ![]()
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